Haagen-dazs ice cream is an American ice cream brand, developed by Reuben Mattus in 1920, and listed in the Bronx in 1961. It has also set up a chain of ice cream stores selling its brand in countries around the world, with more than 700 stores in 54 countries or regions. In addition, the market share is 6.1% in the US, 3.5% in the UK, 1% in France, 4.6% in Japan, 4% in Singapore and 5% in Hong Kong. Haagen-dazs products include ice cream, ice cream bar, ice cream and frozen cheese. In 2001, Haagen-Dazs became part of General Mills.
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